The Brand Image

Brand Styling & Image Strategy

Phase 1: Discovery & Brand Audit (Week 1)
We begin by uncovering your brand’s core identity, values, audience, and current visual presence.

What You Receive:

• 60–90 minute consultation (virtual or in-person)

• Brand Style Intake Form

• Review of existing materials (social media, website, team photos, pitch decks, etc.)

• Initial notes on tone, color palette, industry expectations, and presentation gaps

Outcome:
Clear understanding of what your brand currently communicates visually — and what it should communicate to align with your mission, audience, and goals.

Phase 2: Brand Image Report (Week 2–3)
We provide a detailed assessment with actionable recommendations to elevate your brand’s visual identity.

What You Receive:

• Brand Image Report PDF including:

  • Brand aesthetic breakdown (tone, colors, visual archetype)

  • Team wardrobe guidelines (tailored to roles, locations, on/off-camera needs)

  • Lookbook-style outfit direction per role or occasion

  • Shopping suggestions (retail or custom options based on budget)

  • Grooming & fit guidance (if applicable)

Optional Add-Ons:

• Individual style audits for executive team members

• Personal shopping or styling support

• In-office presentation or virtual training on visual brand consistency

Outcome:
A clear, actionable roadmap to present a polished and cohesive brand image across all touchpoints.

Phase 3: Implementation Support (Week 3–4)
We guide your team through applying the new image strategy effectively.

What You Receive:

• 30–60 minute follow-up call or email support window

• Adjustments or clarifications to the report as needed

• Optional styled templates for internal brand visuals (lookbook decks, dress code documents)

Outcome:
Your brand gains a consistent, confident, and professional visual identity — ready for any public-facing moment.